The concept here at Tim & Co. Switzerland is to base our brand on lab-grown diamonds and ethically sourced diamonds. We need to value sustainability and the future of our planet, this is why we mainly offer lab-grown diamonds. We also like to encourage you to buy these diamonds as they do not just create a small side product or an option for us, but we see the future in them.
Ethically sourced diamonds or lab-grown diamonds I predicted to be taking over the fashion industry in 2022. What we would like to offer you is not just a brand that has only specific products dedicated to lab-grown diamonds, but we would like to give you a collection from which you can choose. What we think about lab-grown diamonds that are often overlooked by people who maybe don’t know much about the production of these gems. Lab-grown diamonds are often stigmatised as being cheap or of low quality just because they do not come from the ground. Let me tell you a little secret, lab-grown diamonds are made under the same condition as natural diamonds. So it is virtually impossible to tell the difference between the two. What is even more amazing about lab-grown diamonds is that you can choose how big you want the diamond to be, its cut, colour and clarity. This is great for many reasons such as wanting to customise your jewel, with lab-grown diamonds you can obtain whatever you want at a cheap price compared to a naturally sourced diamond.
So help us change this stigma and help the environment by buying lab-grown diamonds and supporting brands that genuinely care.